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Press Room

Writing about social casino, British indie game studios, or responsible play design? We'd love to help.

Latest news

Milestone12 Mar 2026

Promo Game UK passes 120,000 active social-play accounts

Six years after launch, the London studio crosses a six-figure community of UK players — without ever offering a real-money wager.

Launch04 Feb 2026

‘Tudor Treasures' theme enters open beta

Our most historically detailed reel set yet — built with help from a curator at the Museum of London.

Studio18 Nov 2025

We've taken the second floor of the Mare Street loft

More space for our growing motion team, and (finally) a proper sound booth.

Community07 Sep 2025

Headline partner for the British Social Play Festival 2026

We're proud to be lead supporter of an event that puts safer, joyful play centre stage.

Industry22 May 2025

Joining the UK Interactive Entertainment association

Adding our voice to the responsible-design conversation across the British games sector.

Fact sheet

Founded
October 2019
Headquarters
Hackney, London
Headcount
42
Players
120,000+ active monthly
Live titles
1 (Lucky 7s) · 7 in production
Funding
Bootstrapped

Press contact

Frances Halliwell, Head of Communications
[email protected] · +44 20 7946 0119